When Preservation Was More Valuable Than Construction: The True Story of Colom Island
There are properties that aren’t sold with data, blueprints, or square meters. They’re sold with stories. With emotion. With soul.
At Ses Moreres we’ve been selling special homes for over 20 years. Not always the largest or the most expensive. But those with something unique: an energy, a light, a story worth telling.
One of the most iconic cases was the sale of Colom Island, off the northeast coast of Menorca. A private, wild island with no buildings. For years, it was on the market without success, because the agencies involved failed to recognize its true value. It was much more than just land: it was a unique piece of Menorca’s natural heritage.
When Ses Moreres was entrusted with the sale, the first thing we did was thoroughly study its historical background. We researched its past, its ecological value, the legends surrounding it, and we created a narrative that captured its true essence.
The campaign was so powerful that it went viral. The news appeared in over 55 media outlets, both national and international: print, television, radio… From El País to The Guardian, and even Forbes. The impact was such that, within hours, our server received hundreds of thousands of visits… and crashed. We had to urgently strengthen our digital infrastructure to cope with the traffic surge.
Everyone wanted to know why someone would buy an island where building is not allowed. Our answer was clear:
“For the same reason someone buys a million-euro work of art: to admire and preserve it.”
And that’s exactly what happened. The island found its new owner: someone who wasn’t looking to build, but to preserve. Today, Colom Island remains untouched, or even better than before. The new owner is deeply involved in its preservation and has initiated scientific collaborations, such as a study on the old seaweed mine that once existed on the island.
This is just one example of what we do at Ses Moreres. Because selling properties like this is not just a transaction: it’s an emotional transition.
The art of selling homes with soul lies in seeing what others don’t, and in connecting each place with someone who will care for it as it deserves.
Do you have a special property for sale?
We would love to hear its story and help you share it with the world.
📞 Call us at 971 35 15 30 or write to us at info@sesmoreres.com
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